Did you know that over 60% of sales teams struggle to track and measure the effectiveness of their outbound calls?
Making outbound sales calls isn’t just about picking up the phone and dialing numbers — it’s about knowing what works and what doesn’t.
And as sales teams grow, keeping track of every call, conversation, and outcome can quickly become overwhelming without the right system in place.
Outbound call tracking software helps sales teams automate call tracking, gain real-time insights, and connect seamlessly with CRMs to keep everything organized.
But with so many options out there, how do you know which tool is right for your team?
To make it easier, here’s a list of the 7 best outbound call tracking software to help you pick the perfect fit.
What is Outbound Call Tracking Software?
Outbound call tracking software is a tool that helps sales teams monitor, manage, and analyze the calls they make to prospects and customers.
It automatically records call details—like who was called, when, for how long, and the outcome—so teams can stay organized and focused on selling.
This software also gives managers visibility into team performance, helping them identify what's working and where improvements are needed.
Plus, many outbound call tracking tools integrate with CRMs to log calls automatically, saving reps time and ensuring accurate data for better follow-ups.
In short, outbound call tracking software makes sales calling more efficient, accountable, and data-driven—leading to better results.
Why Outbound Call Tracking Software Matters for Sales Teams?
Outbound call tracking software is essential for modern sales teams aiming to improve efficiency, accountability, and results. Here’s why it matters:
Keeps Sales Teams Organized: It helps reps stay on top of their calls, follow-ups, and conversations—so no lead slips through the cracks.
Gives Full Visibility to Managers: Sales managers can track call volume, duration, and outcomes to spot issues early and optimize team performance.
Ensures Accountability: Every call is tracked and logged, making reps accountable for their outreach and helping teams stay aligned on goals.
Prioritizes the Right Leads: Once Integrated with CRMs, it helps reps focus on high-value prospects and improve conversion rates.
Enables Data-Driven Improvements: Call analytics help teams refine scripts and outreach strategies, leading to better conversations and more deals.
Builds Stronger Relationships: With access to full call history and notes, reps can have personalized conversations that build trust.
Saves Time and Boosts Morale: By automating manual tasks like logging calls, it frees reps to focus on selling — making them more productive and motivated.
What is the Best Outbound Call Tracking Software?
Here is the list of my top picks for Outbound Call Tracking Software tools:
Best for: Small to mid-sized sales teams, SaaS companies, and startups that need an all-in-one CRM and outbound calling solution.
Best for: B2B sales teams, enterprise businesses, and industries like IT, finance, and professional services looking for advanced contact data with calling capabilities.
Best for: Growing businesses, marketing agencies, and companies seeking strong CRM and sales call integration with robust pipeline management.
Best for: Marketing agencies, local businesses, and service-based industries (like healthcare and real estate) that require detailed call tracking and analytics.
Best for: Startups, remote teams, and small businesses needing a modern, easy-to-use business phone system with call tracking.
Best for: Customer support teams, distributed sales teams, and mid-sized businesses across SaaS, e-commerce, and tech industries seeking scalable calling solutions.
Best for: Mid to large sales teams in sectors like telecom, healthcare, finance, and software that need advanced call tracking, coaching, and sales engagement tools.
1. Close -
Close is an all-in-one outbound sales platform designed to help sales teams streamline calling, track every conversation, and close more deals faster.
Built specifically for outbound-focused teams, Close combines CRM, built-in calling, call tracking, and sales automation, in one easy-to-use platform.
With power dialers, call recording, and integrated lead management, Close enables teams to make more calls, monitor outcomes, and improve sales performance without switching between tools.
Rating on G2: 4.7/5 with (1640 reviews)
Why Close Stands Out?
Built-in Power & Predictive Dialers – Call more leads in less time with automated dialing.
Call Recording & Tracking – Track, record, and analyze outbound calls automatically.
Sales Workflow Automation – Automate follow-ups and task assignments based on call outcomes.
In-depth Call Analytics – Measure talk time, outcomes, and success rates to optimize strategies.
Close Pricing
Close offers a 14-day free trial.
Paid plans start from $19/month per user with calling features included.
Pros and Cons of Close
Pros:
All-in-one CRM and calling solution.
Powerful dialer for high-volume calling.
Easy to set up and use.
Cons:
May be costly for small teams.
Limited integrations compared to broader CRMs.
2. ZoomInfo Sales
ZoomInfo Sales is a powerful sales engagement and outbound call tracking platform designed to help sales teams connect with prospects faster, track every conversation, and improve outreach outcomes.
Built on top of ZoomInfo’s massive B2B database, Engage lets teams make calls, log activities automatically, and analyze call performance, all within one streamlined platform.
This makes it a perfect fit for outbound sales teams that want data-driven calling, precise targeting, and automation to accelerate deal flow.
Rating on G2: 4.5/5 ( 8690+ reviews )
Why ZoomInfo Sales Stands Out?
ZoomInfo Engage outbound call tracking top features:
Built-in Dialer with Call Recording – Call prospects directly and automatically record conversations for review and training.
Automatic Call Logging & Outcome Tracking – Every call is tracked and logged without manual effort, giving teams a complete history of prospect interactions.
Data Enrichment & Prospecting – Access real-time, verified contact data and insights before you call, ensuring better conversations.
Sales Cadences & Follow-Up Automation – Combine calls with emails and LinkedIn touches to create multi-channel sequences that keep prospects engaged.
Call Analytics & Rep Performance – Get detailed insights on call volume, success rates, and rep performance to optimize sales strategies.
ZoomInfo Sales Pricing
ZoomInfo Sales offers custom pricing based on the size and specific needs of your sales team. However, get an Advantage of a Free Trial from here.
Pros and Cons of ZoomInfo Sales
Pros:
Combines powerful outbound calling with rich B2B data.
Automation of call tracking and follow-ups.
In-depth analytics to optimize rep performance.
Great for large and growing outbound sales teams.
Cons:
Higher cost, not ideal for very small teams.
Can be complex for beginners without proper onboarding.
3. HubSpot (Sales Hub)
HubSpot Sales Hub is an all-in-one CRM and sales engagement platform that offers robust outbound call tracking features, making it ideal for sales teams aiming to manage customer relationships and outbound sales activities from a single place.
With HubSpot, sales teams can make calls directly from the CRM, log every conversation automatically, and gain real-time insights into call performance and engagement.
Its deep integration with contact management and pipeline tools allows seamless tracking of outbound call activities and follow-ups without switching platforms.
HubSpot is a great choice for businesses of all sizes looking for a user-friendly yet powerful solution to manage outbound sales and prospecting efforts.
Rating on G2: 4.4/5 (12,600+ reviews)
Why HubSpot Sales Hub Stands Out?
HubSpot outbound call tracking top features:
Built-in Calling from CRM – Make and record calls directly within HubSpot, with call outcomes logged automatically.
Call Tracking & Analytics – Monitor call volume, duration, and outcomes to understand what’s working and improve rep performance.
Contact & Pipeline Management – Track every interaction, including calls, emails, and meetings, all in one timeline view.
Task & Follow-Up Automation – Set call reminders and automate next steps based on call outcomes to stay organized.
Seamless Integration with HubSpot CRM – Combine call tracking with sales pipeline, email marketing, and lead management in one platform.
HubSpot Sales Hub Pricing
HubSpot Sales Hub offers a free plan with limited calling features.
Paid plans start at $90/month per user (Professional Plan), with advanced calling, automation, and reporting available in Enterprise plans.
Pros and Cons of HubSpot Sales Hub
Pros:
User-friendly and easy to adopt.
All-in-one platform for CRM, calling, and sales automation.
Excellent call tracking and pipeline visualization.
Scalable for growing sales teams.
Cons:
More advanced calling and automation require higher-tier plans.
Limited outbound call volume in lower-tier plans.
4. CallRail
CallRail is a leading call tracking and analytics platform that empowers sales teams to monitor, record, and analyze outbound calls effectively.
While CallRail is widely known for inbound call tracking, it also offers robust outbound call tracking features, making it an excellent tool for sales teams looking to optimize their call-based outreach and campaigns.
With CallRail, sales teams can record outbound calls, attribute them to specific campaigns, and gain detailed insights into call outcomes and agent performance.
Its easy-to-use dashboard and powerful reporting make it simple to identify what's working and where improvements are needed.
CallRail is a perfect solution for sales teams, agencies, and businesses that rely heavily on phone calls for customer acquisition and relationship building.
Rating on G2: 4.6/5 ( 1500+ reviews)
Why CallRail Stands Out?
Outbound Call Recording & Analytics – Track and record outbound calls for quality assurance and sales training.
Campaign Attribution – Attribute outbound calls to specific marketing campaigns to measure ROI and optimize strategies.
Conversation Intelligence (AI) – Analyze calls with AI to uncover trends, customer sentiment, and common objections.
Lead Management & Call Tagging – Organize and tag calls for better segmentation and follow-ups.
Integration with CRM & Marketing Tools – Connect with platforms like HubSpot, Salesforce, and Slack to sync call data.
CallRail Pricing
CallRail offers a 14-day free trial.
Paid plans start at $45/month, with options to add features like AI call analysis and additional tracking numbers.
Pros and Cons of CallRail
Pros:
Powerful call tracking and conversation analytics.
Easy to set up and use for teams of all sizes.
Strong reporting on call outcomes and agent performance.
Excellent for campaign attribution and ROI tracking.
Cons:
Primarily built for call tracking — lacks built-in CRM features.
Pricing can increase as you add more numbers or advanced AI features.
5. OpenPhone
OpenPhone is a modern, cloud-based business phone system that makes outbound calling simple, professional, and organized for sales teams.
It’s designed to help sales teams manage outbound calls, text messages, and voicemails all in one place, offering a seamless experience for customer communications.
With OpenPhone, sales reps can make outbound calls using dedicated business numbers (local or toll-free), share numbers with teammates, and even automate parts of their call workflows.
Its intuitive interface makes it easy to track conversations, take notes, and follow up without losing context.
OpenPhone is an ideal choice for small to mid-sized sales teams and remote teams looking for an affordable, easy-to-use tool for outbound sales calling.
Rating On G2: 4.7/5 (2350+ reviews)
Why OpenPhone Stands Out?
OpenPhone outbound call tracking top features:
Dedicated Business Numbers – Set up local or toll-free numbers for outbound calls, with the ability to share numbers among teams.
Call Recording & Voicemail Transcription – Automatically record outbound calls and get transcriptions of voicemails for easy review.
Call Routing & Auto-Replies – Route calls to the right team member and set up auto-replies to ensure no lead goes unanswered.
CRM Integrations – Connect with tools like HubSpot, Salesforce, and Pipedrive to sync call data directly with your sales pipeline.
Team Collaboration – Share numbers and collaborate on outbound conversations in real-time, keeping everyone on the same page.
OpenPhone Pricing
OpenPhone offers a 7-day free trial for new users.
Paid plans start at $15/user/month, with options for more advanced collaboration and analytics in higher-tier plans.
Pros and Cons of OpenPhone
Pros:
Extremely user-friendly and easy to set up.
Affordable for small and growing teams.
Great call quality with business number setup.
Seamless integrations with top CRMs.
Cons:
Limited advanced reporting compared to enterprise call tracking tools.
No built-in AI analytics for deep conversation insights.
6. Aircall
Aircall is a powerful cloud-based call center and phone system built specifically for sales and support teams.
It allows sales teams to track, manage, and analyze outbound calls effortlessly, making it easier to stay connected with prospects and close more deals.
Aircall is designed for scaling sales teams that need a professional outbound calling solution with real-time collaboration, advanced analytics, and seamless CRM integrations.
Its intuitive interface and powerful features help sales reps stay productive and never miss an opportunity to engage prospects.
Whether you’re running outbound sales campaigns or following up with warm leads, Aircall ensures your team operates at peak efficiency.
Rating on G2: 4.3/5 (1150+ reviews)
Why Aircall Stands Out?
Aircall outbound call tracking top features:
Click-to-Call and Power Dialer – Save time and make calls directly from your CRM or sales tools with one click.
Call Recording and Monitoring – Record outbound calls for quality assurance and training, and listen in on live calls to coach reps in real-time.
Shared Call Inbox – Collaborate with teammates by managing outbound and inbound calls from a shared inbox.
CRM and Sales Tool Integrations – Integrate seamlessly with HubSpot, Salesforce, Pipedrive, Zoho CRM, and more to track call activity automatically.
Advanced Call Analytics – Get detailed reports on outbound call volumes, durations, success rates, and rep performance to optimize outreach.
Aircall Pricing
Aircall offers a 7-day free trial to test its features.
Paid plans start at $30/user/month, billed annually. Custom pricing is also available for larger teams with advanced needs.
Pros and Cons of Aircall
Pros:
Excellent call quality and reliability.
Easy to set up and scale with growing teams.
Great collaboration tools like shared inbox and live call monitoring.
Deep integrations with top CRM and sales platforms.
Cons:
Slightly higher price point for small teams.
Some advanced analytics require higher-tier plans.
7. Salesloft
Salesloft is a leading sales engagement and outbound call tracking software designed to help sales teams streamline their outreach, track every conversation, and close more deals.
It offers a comprehensive platform to automate outbound calls, manage cadences, and analyze sales performance, making it a go-to solution for high-performing sales teams.
With Salesloft, you can track every outbound call, log interactions automatically into your CRM, and ensure that no lead slips through the cracks.
Its advanced analytics and AI-driven insights empower teams to make smarter decisions and continuously improve their sales processes.
Rating on G2: 4.5/5 (4100+ reviews)
Why Salesloft Stands Out?
Integrated Dialer with Call Tracking – Make and track calls directly from the platform, with auto-logging into your CRM.
Sales Cadence Management – Build and automate personalized multi-channel cadences, including calls, emails, and LinkedIn touches.
Call Recording and Analytics – Record outbound calls for review and training, and gain insights on call outcomes to optimize conversations.
Real-Time Call Coaching – Managers can listen to live calls and coach sales reps in real time to improve performance.
Conversation Intelligence – AI-powered insights from calls help reps understand what works and what doesn’t in their sales conversations.
Salesloft Pricing
Salesloft offers custom pricing based on team size and feature needs. You’ll need to contact their sales team for a tailored quote.
Pros and Cons of Salesloft
Pros:
Comprehensive platform for sales engagement and outbound calling.
Excellent call tracking and conversation analytics.
AI-powered coaching and performance insights.
Seamless CRM integrations, including Salesforce and HubSpot.
Cons:
No transparent pricing; must request a quote.
Can be feature-heavy for very small teams or early-stage startups.
How to Choose the Right Outbound Call Tracking Software?
Choosing the right outbound call tracking software is all about finding a tool that fits your team’s size, goals, and workflow. Here are some key points to consider:
Ease of Use – The software should be easy to set up and use. If it’s too complicated, your sales team won’t adopt it, and it’ll slow them down.
Integration with CRM & Tools – Pick a tool that seamlessly integrates with your existing CRM (like HubSpot or Salesforce) and other sales tools to avoid manual data entry and keep everything in one place.
Call Recording & Analytics – Look for advanced features like call recording, tracking, and analytics to monitor performance, improve scripts, and coach your team effectively.
Automation & Dialers – Features like auto-dialers, click-to-call, and follow-up reminders can save your team hours of manual work and improve productivity.
Scalability & Pricing – Make sure the tool fits your budget now and can scale as your team grows.
Customer Support – Reliable customer support is essential. You’ll want help available when you need it.
By focusing on these aspects, you can choose a call tracking software that boosts your team’s performance and drives better sales results.
FAQs - Outbound Call Tracking Software
-What is outbound call tracking software?
Outbound call tracking software is a sales technology tool that helps businesses track, record, and analyze outbound sales calls. It automates call logging, monitors team performance, and integrates with CRMs to give a complete view of sales activities. These platforms help sales teams improve call engagement strategies, boost productivity, and close more deals efficiently.
-Why is outbound call tracking important for sales teams?
Outbound call tracking is crucial because it gives sales managers real-time insights into call outcomes, rep performance, and pipeline health. By analyzing outbound call data, teams can identify what's working and what’s not, leading to better sales conversations, higher conversions, and improved outbound sales processes.
-What are the key features to look for in outbound call tracking software?
When choosing the best outbound call tracking software, look for:
Call recording and analytics
CRM integration (like HubSpot, Salesforce, Zoho CRM)
Power dialers and auto-dialing tools
Call tracking and monitoring dashboards
Conversation intelligence for actionable insights
Reporting and performance analytics to track KPIs and sales metrics
-How does outbound call tracking software integrate with CRM systems?
Most modern outbound call tracking platforms offer seamless CRM integrations. This means all outbound call data — including call recordings, notes, and outcomes — automatically syncs with your CRM. This creates a centralized system where sales reps and managers can see all client interactions, making pipeline management and follow-ups easier and more effective.
-Can small businesses benefit from outbound call tracking tools?
Absolutely! Small businesses and startups can benefit significantly from outbound call tracking software by improving lead management, customer follow-ups, and sales productivity. These tools automate repetitive tasks, help sales teams stay organized, and give better visibility into what’s working — all critical for small teams with limited resources.
-What are the benefits of using outbound call tracking software?
Some of the major benefits of outbound call tracking software include:
Improved sales team performance through real-time call monitoring
Better lead follow-ups and nurturing
Automated call logging and notes to save time
Detailed analytics to identify high-performing reps and strategies
Enhanced sales pipeline visibility for better forecasting
-How much does outbound call tracking software cost?
The cost of outbound call tracking software varies depending on the provider, features, and team size. Entry-level tools may start at $15–$30 per user/month, while more advanced solutions with AI insights, sales engagement, and CRM integrations may cost $70–$150+ per user/month. Many offer free trials or demos to help teams evaluate them before committing.
-What is the difference between outbound and inbound call tracking software?
The key difference is:
Outbound call tracking software focuses on tracking and analyzing calls made by sales teams to prospects and leads.
Inbound call tracking software focuses on monitoring and analyzing incoming calls, typically from marketing campaigns, ads, or support inquiries.
Many businesses use both to have a complete view of customer communications and sales interactions.
-Which outbound call tracking software is best for startups and small sales teams?
For startups and small teams, tools like Close is great because they combine call tracking, CRM, and SMS into an easy-to-use platform.
-Does outbound call tracking software offer AI-based insights?
Yes, many modern tools now include AI-powered conversation intelligence. These features analyze call recordings to identify sales trends, rep performance, and customer objections. Tools like Salesloft and Aircall offer AI-driven coaching and real-time suggestions, helping reps improve conversations and close more deals.
Wrapping Up - Best Outbound Call Tracking Software
Choosing the right outbound call tracking software can make a huge difference in how efficiently your sales team operates.
From tracking every conversation to improving follow-ups and understanding what’s working — the right tool gives you visibility and control over your entire sales outreach.
Whether you’re a small team or a growing enterprise, investing in the right solution helps you close more deals, manage leads better, and scale your sales efforts with confidence.
Take the time to evaluate what fits your team’s unique needs, and you’ll see the impact on both productivity and revenue.
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